Emily in Paris has been undoubtedly one of the most popular Netflix series, and -to be honest- as much as negative some may want to seem and criticize the vague and superficial content of the series, the majority of us is -impatiently- waiting for the next season.

Despite the "simplicity of the plot" (a young girl from Chicago moves to Paris for one year to help with the Parisian subsidiary of the marketing company she works, makes friends, and meets the love of her life), Emily has presented some exceptional professional skills that we believe would make anyone stand out professionally and help progress with their career. At the end of the day, that is the idea, isn’t it?

What Is Emily Cooper’s Job in Emily in Paris? Job Title & Day-to-Day Explained

If you have ever caught yourself wondering what Emily Cooper actually does for work while sipping champagne at 2:00 PM, you are not alone.

In the series, Emily starts as a Junior Marketing Associate / Account Executive at the Gilbert Group in Chicago, focusing on corporate and pharmaceutical marketing. When her pregnant supervisor Madeline can no longer travel, Emily steps in to move abroad for a full year.

Her official assignment? To bring an "American perspective" to Savoir, a boutique French luxury marketing firm newly acquired by her Chicago conglomerate. On the ground in Paris, her job title and daily responsibilities quickly expand into a hybrid of Senior Brand Strategist, Client Account Lead, and Social Media Director.

What Does Emily in Paris Actually Do for Work?

• Luxury Account Management: Pitching high-concept campaign decks to legacy French Maisons—from historic perfume dynasties to high-end couture fashion labels.
• Experiential Brand Marketing: Creating high-impact, photographable moments (like setting up a Hästens luxury bed installation right in the center of Place Vendôme).
• Social Media Strategy & Content Creation: Running organic digital campaigns, behind-the-scenes Instagram coverage, and influencer dinner activations that translate Parisian craftsmanship for an international digital audience.

While real-world agency professionals often note that Emily performs the jobs of an entire creative department single-handedly—and with suspiciously instant viral results—the strategic instincts she demonstrates offer valuable blueprints for corporate life.

Here are the 5 standout career skills to borrow from Emily Cooper to accelerate your own professional trajectory:

So, do you feel like getting a bit inspired by Emily's professional skills?

We do so we made it easier for you. Read and jot down what Emily does and we need to take as an example.

1. Emily is Bold & Not Afraid to Take Initiatives

Even though Emily is in a foreign country, not speaking the French language at all (well, Bonjour doesn’t count!), she never misses the chance to take the initiative and propose new things that would help her company look good and grow. She rarely waits for approval from her boss (Sylvie, we love her!), and she tries her best to carry out every project—even if she fails sometimes, nobody can blame her. She asks for what she wants even if they deny it. She doesn’t always make it her own (lacks experience), she shows a problem-solving orientation and creativity. This essential soft skill is crucial for every professional and something that your supervisor will definitely encourage.

2. Emily Always Shows a Positive Attitude

Who wants to work with a pessimist and moody person all the time, a person who is whining around the clock? Nobody, I guess! And this is why Emily shows an exeptional positive mindset when it comes to work (and in life, in general!). Emily always keeps a positive attitude, which, credit, where credit’s due, is quite contagious! She wins over customers, manages to make it her way, and is the office’s happy vibe. What is also exceptional is that she maintains her positivity even if "marketing catastrophies" happen or when her boss is making her life miserable—yes, she does! A positive attitude is undoubtedly a must-have in the workplace; you make people feel comfortable, boost your productivity, and reduce stress. Not to mention how popular it can make you in the office! Tastes like a promotion?

3. Emily is a Good Coworker and Collaborator

Although her first days in the Parisian company weren’t that successful, Emily managed to make good friends there, since she never gave up trying to build a rapport with her colleagues and her boss and she kept trying to help —sometimes with no particular success. She also tried hard to avoid conflicts; at the bottom line, she had her colleagues back, and, they did too for her, even when she got fired. So, being focused on your tasks is good, but having a friendly relationship with the people with whom you spend a lot of hours together is priceless. You never know when you will need them and on the plus side, it makes life at the office even more fun and bearable.

4. Emily Knows Networking

Emily’s boldness and growth mindset motivated her to try and network everywhere, from the metro station to the “boulangerie” from where she would buy her “pain au chocolat”. As Porter Gale mentions in her book “Your network is your net worth”, Emily definitely follows and applies that rule every single day. She was open to pretty much everyone and even to people who weren’t that friendly. But she never stopped meeting new people. Another excellent skill, though, was her ability to use her network in order to get the help she needed. A mistake many of us make is that we think we can do everything on our own. But, the truth is that everyone needs a hand from time to time, and Emily definitely knew how to use this hand! We monitor her networking skills and we certainly follow them ourselves.

5. Emily Takes Responsibility for her Mistakes

For a young and ambitious girl like Emily, mistakes are on the game, considering her little experience and being in a totally different work environment and working culture. Emily indeed made some -severe and/or minor- mistakes during her course in the Parisian working life. One of the major points of the show was Emily's struggle to adapt to French work culture since she had to deal with differences in communication styles, work-life balance, and overall business etiquette which caused a lot of challenges. Still, she never shirked her responsibility despite the consequences when she couldn’t solve the problems that had arisen immediately and the damage was done. Her courage and straightforwardness were rewarded at the end. After all, we all make mistakes at work. The point is to understand and aknowledge them and not avoid taking responsibility when we get caught.

Being a Marketer/Social Media Manager in Paris may not be that fun and glamorous in real life as in the series (or, maybe it is?) but Emily definitely gives us the inspiration and motivation to be even better in our real life -and maybe not so glamorous- work routine!

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Questions You May Have

What is Emily Cooper's job title in Emily in Paris?

Emily Cooper begins as an Account Executive at the Gilbert Group in Chicago before transferring to Savoir in Paris, where she operates as a Marketing and Social Media Strategy Executive.

What does Emily in Paris do for work daily?

Emily's work consists of managing client relations for luxury fashion and beauty accounts, brainstorming viral experiential marketing events, pitching PR strategies, and producing organic social media content to boost international brand awareness.

What degree does Emily Cooper have?

Emily holds a master’s degree in communications, with an undergraduate focus in marketing and business strategy, which explains her structured data analysis during client pitch meetings.

Is Emily Cooper's job realistic compared to real agency marketing?

While the speed of her viral social campaigns is condensed for television drama, her core skill set—navigating complex client personalities, pitching bold creative activations, and bridging cross-cultural brand perspectives—closely mirrors real-world agency account management.