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Have you ever felt like your hair just isn't responding to your products anymore? That's exactly where I found myself about two months ago. My hair felt heavy, looked dull, and no matter how much I washed it or what expensive serums and hair oils I added, something felt... off.
After doing some research (and falling down a TikTok rabbit hole about hair care), I discovered I was dealing with product buildup—that invisible layer of styling products, oils, serums, and hard water minerals that accumulates on your hair shaft over time. The solution? A clarifying shampoo.
Enter the Odele Clarifying Sulfate-Free Shampoo. At just under $12 on Amazon, this clean beauty brand promised to remove buildup without stripping my hair or breaking the bank. As someone who's always skeptical of hair care claims, I decided to put it to the test—not just for a week or two, but for a full two months to really see if it made a lasting difference.
Spoiler alert: It did. But not in the way I expected.
Here's everything that happened when I added this clarifying shampoo to my routine over eight weeks—the good, the surprising, the lessons learned, and what you need to know before trying it yourself.
Before diving into my experience, let's talk about what clarifying shampoo actually does (because I had no idea before starting this journey).
A clarifying shampoo is a deep-cleansing hair treatment designed to remove stubborn buildup that regular shampoo can't tackle. Unlike your everyday shampoo that gently cleanses, clarifying shampoos use stronger cleansing agents to strip away layers of:
Something like a reset button for your hair. According to research (yes, I did a lot of that!), product buildup can physically block moisture from penetrating your hair strands, which explains why your conditioner might not be working as well as it used to.
The key difference: While regular shampoos maintain your hair's cleanliness day-to-day, clarifying shampoos provide an occasional deep clean—like the difference between your daily facial cleanser and an exfoliating mask.
When I started shopping for a clarifying shampoo, I was overwhelmed by options. Some were $40+ salon brands, others contained harsh sulfates that worried me. That's when I found Odele.
Odele is a women-owned brand focused on making salon-quality hair care accessible to everyone. Their clarifying shampoo is free from SLS/SLES sulfates, parabens, phthalates, and synthetic fragrances—all the stuff I try to avoid.
The shampoo uses sodium C14-16 olefin sulfonate as its main cleansing agent instead of traditional sulfates. It also features chelation technology, which acts like a magnet to draw out impurities and hard water minerals.
At around $12-13 for a 13-oz bottle, it's affordable enough to try without a huge investment.
As someone with highlights, I needed something that wouldn't strip my color.
The reviews on Amazon and other sellers with a 4.6-star rating convinced me it was worth trying.
The brand describes it as a "deep weekly clean that brings you back to neutral," which sounded exactly like what my hair needed.
So, I got my shampoo fast -thank you, Amazon, for the fast delivery!- and I was first excited with the minimal and aesthetic package (it matters!). The first time I used the Odele clarifying shampoo, I was surprised by how well it lathered despite being sulfate-free. The scent is subtle and natural—not overpowering, which I appreciated.
And the good part: After rinsing and conditioning, my hair felt noticeably lighter. Like, physically lighter. It was as if I'd been carrying around an invisible burden that suddenly disappeared. My hair dried faster than usual and felt softer to the touch. I could actually run my fingers through it without encountering that slightly sticky, coated feeling I'd grown accustomed to.
Odele suggests to use the shampoo no more than once a week, which makes perfect sense, so I followed their advice. At this point, I should say I was so obsessed with giving my hair extra shine that I had used during the week, a substantial amount of different oils and serums to help get that shine back. So, there was a lot going on my head. So, the second time I used it, the results were even better, and I actually got off a burden again. My hair dried faster, and I felt it a bit more flexible, which excited me even more. I didn’t notice any dryness other than the existing one from damaging my hair, which made me hopeful for the future.
The third week came, and I tried it again. That week, I have been prudent in using a lot of products on my hair, since I tried to maintain the elasticity I gained, and I just used some oil for my split ends every other day. I noticed that my hair was lighter again (yay!); however, I felt it a bit drier than it had been in the previous weeks, but it seemed more shiny. The good thing was that their elasticity seemed to get better. So, I thought that I maybe reduce the amount of products I use everyday and use the clarifying shampoo every 5 weeks, to find the sweet spot.
After three consecutive weekly uses, I decided to give my hair a bit more time between clarifying sessions. Weekly felt like it might be too much for my hair type, especially with that hint of dryness I noticed in week 3. So I committed to waiting five weeks before my next clarifying wash.
During this time, I dramatically scaled back on the oils and serums I had been piling on. It turns out that when your hair is actually clean—truly clean—it doesn't need as much product to look healthy. This was a revelation for me. I'd been in a vicious cycle: using tons of products to add shine, which created buildup, which made my hair look dull, which made me add more products. The clarifying shampoo broke that cycle.
My regular shampoo and conditioner routine worked so much better during these weeks. My conditioner actually penetrated my hair instead of just sitting on top of that layer of buildup. I found myself using about half the amount of styling products I normally would, and my hair looked better than when I was loading it up with everything.
The best part? My hair stayed cleaner longer. Before the clarifying shampoo experiment, I was washing every other day because my hair would get greasy so quickly. Now, I was comfortably going three days between washes. That alone made this whole experiment worth it—think of all the time and heat damage I was saving.
By week 5, I did notice my hair starting to feel slightly heavier again, but nothing like the pre-clarifying situation. It was manageable. By week 7, I could tell it was time for another clarifying session—my hair had that telltale slight stickiness when I ran my fingers through it, and my air-dried texture wasn't as nice as it had been.

Five weeks after my third use, I reached for the Odele clarifying shampoo again. I was curious to see if the results would be as dramatic as the first time, or if my hair had adjusted somehow.
The answer? Still amazing. Maybe even better because I knew what to expect and had learned how to work with it. I used a bit less shampoo this time—maybe a nickel-sized amount instead of a quarter—and it still lathered beautifully and did its job.
After this fourth use, my hair felt like it had been reset again. All that lightweight, bouncy texture came back. The shine returned without needing to add a drop of oil. My hair dried noticeably faster (I timed it once, and it was about 15 minutes faster than before I started this whole journey).
This time, I felt zero dryness afterward. I'm not sure if that's because I had been using fewer products during the five weeks, or if my hair had somehow gotten healthier, or if I just nailed the conditioning step better. Maybe all three.
The five-week schedule felt right. My hair had enough time to benefit from the clarifying session without getting stripped too frequently. It was long enough that I could tell when I needed it again, but not so long that I went back to that heavy, dull feeling.
Based on my two-month experience, here are the tangible benefits that go beyond just feeling clean:
After removing all that buildup, my conditioner, leave-in treatments, and styling products could actually penetrate my hair shaft. My deep conditioning mask finally felt effective again. I was no longer throwing money at products that were sitting on top of a barrier.
Surprisingly, once I removed the buildup, my hair didn't get greasy as quickly. I went from washing every other day to every three days because my scalp wasn't overproducing oil to compensate for the product layer.
Without all that product weighing it down, my hair had natural movement and bounce again. It felt lighter and looked fuller without any volumizing products.
My hair dried with better texture and less frizz when I skipped heat styling. The clarifying shampoo helped my natural hair pattern show through instead of being weighed down.
My scalp felt less itchy and irritated once I cleared away the buildup that had been clogging my hair follicles. I didn't realize how much that occasional itchiness was bothering me until it was gone.
I cut my product usage in half. I stopped reaching for dry shampoo on day two. My hair routine went from 20+ minutes to about 10 because my hair just cooperates now.
Less frequent washing, fewer styling products needed, and no more buying expensive serums to add shine that was missing because of buildup. This $12 purchase actually saved me money.
Here's what I wish I knew before starting:
The Conditioning Step Is Non-Negotiable: Clarifying shampoos are designed to remove everything, including some natural oils. Following up with a good conditioner or moisturizing hair mask (use the Dove Hair Hyaluronic Moisture for Dry Hair 10-in-1 Hydrating Hair Mask with Bio-Protein Care Technology and Hyaluronic Serum) is essential to restore moisture and keep hair soft.
After two months of testing, here's my honest take:
What I Love:
What Could Be Better:
Yes, it's worth trying. For the price and performance, Odele's clarifying shampoo delivers on its promises. My hair feels healthier, looks shinier, and my other products work better now that buildup isn't blocking them.
If you're dealing with dull, heavy hair or products that aren't performing like they used to, this is a simple, affordable solution to try.
I purchased this product from Amazon due to its fast delivery and competitive price, compared to other sellers. You can find it here.
Most hair types benefit from using clarifying shampoo once per week. If you have fine or oily hair, weekly use works well. For dry, curly, or color-treated hair, every 2-3 weeks is better. Overusing can lead to dryness and dullness. However, I would suggest you experiment to see how you hair behaves and adjust accordingly, but don’t use more than once a week.
Yes (I dye my hair), but only if the formula is specifically labeled as color-safe. Odele's clarifying shampoo is color-safe and won't strip your color. Avoid clarifying shampoos with harsh sulfates if you have dyed hair.
Absolutely. Clarifying shampoo removes excess oil and product buildup that can make hair greasy. By resetting your scalp, it can actually help regulate oil production over time, allowing you to wash less frequently.
Yes! This is essential. Clarifying shampoos deep clean your hair, which means you need to restore moisture with a good conditioner or hair mask. Never skip this step. I skip the conditioner and use the Dove Hair Hyaluronic Moisture for Dry Hair 10-in-1 Hydrating Hair Mask with Bio-Protein Care Technology and Hyaluronic Serum and has proven to be extremely effective for my hair.
No. Regular shampoo is designed for daily or frequent use with gentle cleansing agents. Clarifying shampoo uses stronger surfactants for occasional deep cleaning to remove stubborn buildup that regular shampoo can't handle.
When used correctly (not too frequently and always followed with conditioner or a moisturizing hair mask), clarifying shampoo won't damage your hair. Overuse can cause dryness, so stick to once per week or less, depending on your hair type.
Looking back on my two months with Odele's clarifying shampoo, I realize my hair was sending me signals that I had been ignoring. The dullness, the heaviness, the way products weren't working—these were all signs of buildup that a regular shampoo couldn't fix.
Adding a clarifying shampoo to my routine wasn't about buying more products; it was about giving my hair the reset it needed to actually benefit from the products I already owned. Now my conditioner works better, my hair dries prettier, and I can go longer between washes.
If your hair feels "off" and you can't figure out why, buildup might be the culprit. At such an affordable price, trying a clarifying shampoo is a low-risk way to see if that's your issue, too.